On 11.04.10, In Cause Marketing, by Rosita Cortez
From Charity: Water and Alex’s Lemonade to Kiva and Tom’s Shoes, The Dragonfly Effect tells the stories of how nonprofit organizations are using social technologies to engage and inspire people to participate in movements for change. Learn the four main components of a successful engagement strategy.
On 10.29.10, In Cause Marketing, by Rosita Cortez
Melanie Mathos and Chad Norman give us “50 (More) Social Media Tactics for Nonprofits.” Learn how to better engage your supporters, communicate your mission and inspire action using the social web. I will show you how to implement ten of my favorite tactics in a series of blogs.Turbo-charge your social media strategy today!
On 10.24.10, In Cause Marketing, by Rosita Cortez
Watch 5 great presentations from this year’s Blackbaud Conference for Nonprofits. From Beth Kanter & Alison Fine, authors of The Networked Nonprofit, to Holly Ross, Executive Director of NTEN, and Chris Brogan, co-author of Trust Agents. Get tips, strategies and how-to’s from industry leaders and experts.
On 10.04.10, In Cause Marketing, by Rosita Cortez
Did you know that only one-third (33 percent) of nonprofit chief executives use Facebook on regular basis? Or that only 6% use Twitter? A new study reveals how current nonprofit leaders use social media tools.
On 08.23.10, In Cause Marketing, by Rosita Cortez
Your organization’s newsletter can be an important marketing tool. It is a simple yet powerful medium for reaching out to your supporters on a regular basis. Learn best practices to grow your existing opt-in email list and decrease your unsubscribe rates.
On 06.22.10, In Cause Marketing, by Rosita Cortez
Brands have tremendous reach and widespread potential. And they are not confined to toothpaste, coffee or soda. Nonprofits can harness the power and rewards that come from having a strong and unique brand.
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