Category: Technology

Using just a small fraction of Google Docs offering? That’s about to change. Increase productivity and collaboration while reducing IT costs. Learn seven easy tips (and tricks) to make the most out of Google Docs.

Online giving is growing and fast. Many nonprofits are already reaching out and acquiring new donors via the Internet. However, most nonprofits aren’t focused on their donors’ experience online. The good news is that reorganizing your fund-raising efforts with a focus on the donor’s experience doesn’t have to be a nightmare. Learn 10 tips to make your donors feel appreciated through your website and increase online donations.

Did you know that your donate button can significantly affect online donations? As silly as it may seem, donors respond to the color, size and copy on the donate button. Learn 10 easy ways to optimize your donate button and give it the emotional tone that touches people and invites them to donate.

Does your nonprofit have a website that would benefit from an increase in targeted traffic? Would you like to increase your online fund-raising but have limited resources? Don’t sweat it. SEO is not brain surgery. DIYers can do as good of a job as many professional SEO consultants.

A well-optimized donation page can help you convert visitors into donors. Most organizations have donation page conversion rates below 20%, some even less than 10%. These poorly designed pages are driving away potential donors. Why should you care about that? Improved conversion on these pages mean more dollars raised with no increases in outbound marketing.

Learn about Google tools your nonprofit can use to promote your cause, raise money and operate more efficiently. In this post we will be exploring Google Apps including: Gmail, Google Calendar, Docs and Talk. In addition, Google Apps are packed with powerful spam filtering and customizable security features. If you are a small or medium size nonprofit, apply today. Google Apps is free.

This year, the IRS stepped in with its vastly revised Form 990. It contains two questions that pointedly ask about your compliance with state Charity Registration laws. An officer signs your 990 under penalty of perjury. Add to that a couple of recent enforcement actions and you’ve got a timely guest blog explaining what this is all about and why you need to pay attention.

Most people never even consider that an organization has an “identity” that could be stolen. The most common form of identity theft at the organizational level is the use of a company’s credit profile, either to fraudulently obtain credit for a separate company or to make purchases in the name of the company.

A computer virus outbreak or a network breach can cost an organization thousands of dollars. Small and medium-sized nonprofits have limited resources and often their IT infrastructure is handle by “accidental techies” and part-time IT consultants. Read seven tips for avoiding common threats at your organization