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Social Media for Nonprofits

List Your Nonprofit in the GuideStar Exchange

On 02.04.10, In Fundraising, Marketing, by Rosita Cortez

GuideStart offers the largest database on nonprofits organizations in the U.S and is used extensively by grant-makers, donors and volunteers looking for accurate and reliable information about nonprofits and the work they do.

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GuideStart offers the largest database on nonprofits organizations in the U.S and is used extensively by grant-makers, donors and volunteers looking for accurate and reliable information about nonprofits and the work they do.

The core of this database is the GuideStar Exchange. Here, your nonprofit can provide and update information about your organization so that grant-makers have access to the most up to date and accurate information reflecting the mission and efforts of your charity.

Through GuideStar, your nonprofit has the opportunity to provide grant-makers with valuable information about your programs when they are looking to fund a worthy organization. Also GuideStar gives your organization greater exposure by sharing your mission, financial information and current needs with people who can help through volunteering and financial support.

For most nonprofits, access to the GuideStar exchange is not only easy but it is free. Apart from increase exposure, the GuideStar Exchange helps organizations who qualify for The GuideStar Exchange Seal program to join an exclusive list of organizations who have been validated by providing full organization transparency.

As a result your organization becomes a seal holder and can use it to promote your organization as being fraud-free, trust-worthy and safe to do business with. Your nonprofit will also have the opportunity to create customized report pages with information for grant-makers and the public.

Today having a presence in the GuideStar Exchange is paramount to the future success of any nonprofit organization.

“22,000 individual donors and professional grant-makers come to GuideStar every day to find information about nonprofits they are interested in,” said Bob Ottenhoff, GuideStar’s president and CEO. “These donors are empowered and engaged in their philanthropy. The most successful nonprofit leader is proactive in sharing information. A listing on the GuideStar Exchange extends your marketing reach by meeting these donors where they are and giving them what they have come to expect – accurate and timely information about your mission, your programs, and your funding needs.”

3 Reasons Why Your Nonprofit Should Be Listed in The GuideStar Exchange

1. GuideStar is used by over 8,000,000 people every year to find information of over 1.8 million U.S. charities.

2. Nonprofits included in the GuideStar Exchange database benefit from greater exposure and the opportunity to be easily found by grant-makers, donors, volunteers and decision-makers.

3. The GuideStar Exchange Seal tells funders that your organization has satisfied all the transparency and validation criteria from GuideStar.

Remember, the more transparent you are and the more information you share regarding your nonprofit, the greater the chances that grant-makers, donors and volunteers will want to support and become involved with your organization.

Related posts:

  1. Twitter Tips for Sucessful Nonprofit Fundraising
  2. The Making of a Strong Nonprofit Brand
  3. Making Social Media Work for Your Nonprofit

Rosita Cortez

Rosita holds a masters in Public Policy and Administration from Columbia University in New York. She is the founder of “Social Media 4 Nonprofits.” Learn about social media tools your nonprofit can use to promote your cause, raise money and operate more efficiently.

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Tweets that mention List Your Nonprofit in the GuideStar Exchange | Social Media For Nonprofits — Topsy.com
02.04.10

[...] This post was mentioned on Twitter by Rosa Cortez, ParentJobNet. ParentJobNet said: RT @RositaCortez: "List Your Nonprofit in the GuideStar Exchange" http://bit.ly/coTTpj #nonprofit #marketing #nptech #charity #blog (PLZ RT) [...]

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02.04.10

Social comments and analytics for this post…

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Hi. I'm Rosita Cortez. Welcome to Social Media 4 Nonprofits. This is a blog for charities, nonprofits and foundations looking to make sense of the online realm.
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