Speaking Engagement, Training & Consulting Services 4 Nonprofits

Rosita Cortez

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Got Stories? 3 Secrets to Successful Fundraising

Stories are a powerful way to engage people in what your nonprofit does and help them understand the meaning of your work. Stories help people gain perspective on an organization’s work and impact. Below are three tips to help you tell your nonprofit’s story successfully.

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The Nonprofit Power User Guide to Google Docs

Using just a small fraction of Google Docs offering? That’s about to change. Increase productivity and collaboration while reducing IT costs. Learn seven easy tips (and tricks) to make the most out of Google Docs.

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Email Marketing for Nonprofits: 3 Essential Techniques

As a nonprofit, you’re always looking for ways to increase donations, brand visibility and support. By now you’ve either adopted email marketing or you will shortly. After all, email marketing is easy, inexpensive and, in most cases, yields the highest ROI. Learn three essential techniques that will actually make a difference in your email marketing campaigns.

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10 Must-See YouTube Presentations on Social Media

Today, “command and control” communications is slowly becoming outmoded. Social media is the new way to communicate with supporters as it allows you to connect with potential donors, volunteers and constituents on a more personal level. Experts from around the country discuss the dynamic and expanding opportunities for nonprofits to capitalize on social media.

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10 Essential Social Media SlideShare Presentations for Nonprofits

People, through social media, are re-defining the way organizations interact with their supporters. Donors, volunteers, interns and supporters want to connect with you in an authentic way. Your organization can leverage the power of social media to advance its mission. So, don’t wait any longer to be part of the conversation. To help you get started, I have hand-picked 10 SlideShare presentations you’d actually want to spend time reading!

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Using Social Media to Connect with Wired Wealthy Donors

Nowadays, organizations can easily access huge numbers of potential and existing constituents via social media. Many major nonprofits are already using social media to raise awareness and increase online donations. Learn how “wired wealthy” donors use the Internet, make decisions regarding charitable contributions and ways you can reach out to them.

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Designing Your Website to Draw in Donors

Online giving is growing and fast. Many nonprofits are already reaching out and acquiring new donors via the Internet. However, most nonprofits aren’t focused on their donors’ experience online. The good news is that reorganizing your fund-raising efforts with a focus on the donor’s experience doesn’t have to be a nightmare. Learn 10 tips to make your donors feel appreciated through your website and increase online donations.

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10 Easy Tips to Optimize Your Donate Now Button

Did you know that your donate button can significantly affect online donations? As silly as it may seem, donors respond to the color, size and copy on the donate button. Learn 10 easy ways to optimize your donate button and give it the emotional tone that touches people and invites them to donate.

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10 Tips to Effective Search Engine Optimization for Nonprofits

Does your nonprofit have a website that would benefit from an increase in targeted traffic? Would you like to increase your online fund-raising but have limited resources? Don’t sweat it. SEO is not brain surgery. DIYers can do as good of a job as many professional SEO consultants.

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Increasing Online Giving: 10 Tips to Optimize Your Donation Landing Pages

A well-optimized donation page can help you convert visitors into donors. Most organizations have donation page conversion rates below 20%, some even less than 10%. These poorly designed pages are driving away potential donors. Why should you care about that? Improved conversion on these pages mean more dollars raised with no increases in outbound marketing.

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Connect with Me

Hi. I'm Rosita Cortez. Welcome to Social Media 4 Nonprofits. This is a blog for charities, nonprofits and foundations looking to make sense of the online realm.

 

 

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