Custom tabs are a powerful tool to build your brand, community and engage new and existing supporters. This post is a step-by-step tutorial on how to create a custom tab for your Facebook page and make it your landing page.

Creating an engaging profile page is a must if you want to attract new fans and increase your brand visibility. Without a good design, you’ll find it hard to convert visitors into fans. Learn best-practices that will help you create more fans!

Profiles are like real estate you “own” in the social media world. Like a home’s tended garden or freshly painted shutters, it welcomes visitors and creates an impression of the people who live inside. Therefore, you want to put some thought and energy in coming up with a profile that will engage people. Learn best-practices for creating an effective Twitter profile.

Brands have tremendous reach and widespread potential. And they are not confined to toothpaste, coffee or soda. Nonprofits can harness the power and rewards that come from having a strong and unique brand.

Renowned speaker, author and blogger Katya Andresen shares four end-of-the-year fundraising strategies that work. Learn four things that you can implement at your nonprofit before the IRS declares the year over one more time.

Before Twitter there was no economical way for a fundraising appeal to spread like wildfire. Now it’s incredible how many people a nonprofit can reach with very few resources. Read tips and best practices which may help your nonprofit increase its fundraising success on Twitter.

Stories are a powerful way to engage people in what your nonprofit does and help them understand the meaning of your work. Stories help people gain perspective on an organization’s work and impact. Below are three tips to help you tell your nonprofit’s story successfully.

Using just a small fraction of Google Docs offering? That’s about to change. Increase productivity and collaboration while reducing IT costs. Learn seven easy tips (and tricks) to make the most out of Google Docs.

As a nonprofit, you’re always looking for ways to increase donations, brand visibility and support. By now you’ve either adopted email marketing or you will shortly. After all, email marketing is easy, inexpensive and, in most cases, yields the highest ROI. Learn three essential techniques that will actually make a difference in your email marketing campaigns.

Today, “command and control” communications is slowly becoming outmoded. Social media is the new way to communicate with supporters as it allows you to connect with potential donors, volunteers and constituents on a more personal level. Experts from around the country discuss the dynamic and expanding opportunities for nonprofits to capitalize on social media.